Gina “Jet” Ortiz is a cisgender female, lifelong artist and transgender advocate. She
spent her earliest years drawing, painting, sculpting, and photographing everything
around her.  She began her relationship with gender-illusion at the young age of
fourteen when she was hired by the Playgirl Follies of Denver to photograph their
performance at the People’s Fair on Capitol Hill. It was there that she was befriended
by the local female impersonators, and was taken under the wing of  well-known Drag
star Chenelle Austin. Soon thereafter, she was taught all about makeup, fashion and
posture. Although she pursued the music industry as a career (as a music magazine
publisher), she remained active in gender-illusion makeup and photography as a hobby.

She relocated to Los Angeles in 1998, and once again began dabbling in makeup for
cross-dressers and transgender women in the local club scene. She formed her first
incarnation of a professional service in 2000, and named it “Transformations by Gina”
in 2001. She continued to take clients for makeup and photography all through her
serious pursuit of makeup education, and won a scholarship to the famed Westmore
Academy of Cosmetic Arts, which earned her the degree of Master of Makeup for
Motion Pictures and Television. Today she is celebrating her
twentieth year serving
the transgender, drag, and crossdressing community of Los Angeles and beyond.
Makeup and Photography for Transgender Women, Drag Queens, and
Cross-dressers: Gina Jet is a well-known specialist in gender illusion and
male-to-female transformation. Whether her clients are just beginning to
explore their gender expression, or if they are in the process of full
transition, Gina will guide and document the process. For those who are
just beginning a gender transition, makeup experimentation and
photography are useful tools in gauging their progress. For those who
are beginning to explore a Drag persona, makeup and photography are
important tools to fine-tune that persona for their portfolios and online
presence. For men who cross-dress, makeup and photography are fun
ways to explore a wide range of different identities and fantasies.
Wherever her clients are on the gender spectrum, Gina Jet will help
uncover their authentic selves through makeup and photography.
Beyond her skills of makeup and photography, Gina Jet is best known
for her ability to teach. She has been teaching makeup to transgender
women and gender-explorers since the beginning of her career. It was
her instructors at the Westmore Academy that taught her how to teach,
as teaching is an important skill in and of itself. Gina is famous for
making learning easy, for even the least-experienced students. Gina’s
talent for teaching lies within her ability to get inside the mind of her
student, assess their skill-level, and analyze what type of learner they
are. Each lesson is custom-tailored to fit the needs of the individual
student, regardless of their knowledge of and experience with makeup.
Clothing and fashion is every bit as important as makeup and hair choices.
Whether it’s choosing an outfit to wear out on the town, a costume for a
stage performance, a playful ensemble for photography, or daily wear for
someone who is transitioning, we can help. We can assess our clients’
look and fine-tune an image that is age and personality appropriate, all
while keeping in mind their budget and comfort level.
Although we are not licensed therapists, we are very experienced with
the issues that arise during a gender transition. We're happy to provide
casual and informal counseling, guidance, and a shoulder to lean on
during the process; in-person, Skype, or by telephone.
Click on this
photo to visit
our licensing
program page.
We do makeup application and instruction, as well as photography and
video, for transgender women, drag queens, and men who cross-dress.
We have been in business in Los Angeles for
20 years, and we are working
on expanding to other cities. If you would like more information about
opening your own location in Los Angeles or elsewhere, please click

While we are known for our fun and playful photo shoots, our more serious
work is done behind the scenes. We help blossoming transgender females
find the style that best fits their personality through makeup and style
choices. We assist in shopping for makeup, clothing, and hair, and we
also assist with the transition process by way of coaching and referrals.
Our transgender clients are generally not pictured in our galleries.

Pease email Gina for more info:
Our goal is to bring our unique service to as many markets as possible,
and to service as many communities as possible, and we plan to
accomplish that by offering a licensing program to like-minded individuals
or groups. If you would like to know more about this program for yourself,
or for someone you know, please email
Gina at
It goes without saying that since we take our business seriously, we
expect to be treated with the same respect that you employ with any other
service provider. We love and respect our clients, and we have earned our
reputation for being accepting of their unique identities, compassionate of
their needs, and respectful of their privacy. We do our absolute best to
respond to requests as quickly as possible, and to accommodate special
requests and last-minute appointments. We also understand that not all
appointments can always be followed through, and that unexpected
circumstances arise that cause you to cancel your booking. In the event
that you need to cancel, we expect you to demonstrate the same courtesy
that you show with other service providers by quickly notifying us of your
cancellation. "GHOSTING" is not only rude, inconsiderate, and cowardly,
but it's also the quickest way to land on our "banned" list and guarantee
that you'll never be able to make another appointment in the future.

We are now enforcing a strict "NO FLAKES" policy,
therefore we require a $50 deposit for all new clients.